
The 2nd 4C Annual Survey: Helping you to understand and address your key challenges
You’re living in a very uncertain world and understand that resting on your laurels or only looking backwards to improve procurement will not be enough.
You’re living in a very uncertain world and understand that resting on your laurels or only looking backwards to improve procurement will not be enough.
The strain exerted on PPE requirements during the Covid19 pandemic was inconceivable. The global view, the demand signals, the recommended planning basis, the unknowns and
The “£20 pint” has been a hot topic in recent months, with the energy crisis being at the forefront of everybody’s minds, and many businesses
The 4C 2021 supply chain and procurement survey told us that the main driver for business developing a sustainability approach is not a moral obligation
Direct to consumer (DTC) or Digital sales channel is the biggest growth area currently across consumer goods. Initially championed by consumer electronic companies like Dell
In today’s world, it’s crucial for businesses to be socially responsible and accountable. Customers are becoming increasingly conscious about how companies operate, which has led
How do you take care of profit and the planet at a time when cost control is critical? What role can demand management play in
It’s a tough time in retail for supermarket buyers and suppliers alike. Buyers are seeing inflation off the scale, costs rising, and plans being scrapped
The word ‘sustainability’ is everywhere. If you check the top 100 most influential brands, every one of them claims to be sustainable. What was once
After the recent events of the past two years, Supply Chain resilience has now become the focus of companies and markets around the world. But
The end-to-end value chain in the food industry, from farm to fork, accounts for 26% of global greenhouse gas emissions. With consumers rapidly becoming expectant
It comes as no surprise that there was a surge of consumer spending on home improvement in the UK throughout the COVID-19 pandemic as long