Cost Leadership and economic uncertainty

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What is Cost Leadership? In his 1985 book, “Competitive Advantage: Creating and Sustaining Superior Performance”, Michael Porter identifies three generic business strategies. These approaches can be applied to products or services across all industries, and in companies of varying sizes. One of these, “Cost Leadership”, is a strategy based on being the lowest cost producer in an industry, for a …

Growth through innovation Roundtable 2012

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Speaking to the Treasury Select Committee, Bank of England Governor, Sir Mervyn King said; “When this crisis began in 2007, most people did not believe we would still be here. I don’t think we’re yet half way through this. I’ve always said that and I’m still saying it. My estimate of how long it will take to recover is expanding …