Podcast: The Importance of Being a BCorp

by | Nov 2, 2024

Our Chief Operating Officer, Suzanna Hinnell featured on the TalentDrive Podcast in November to talk about the importance of being a B Corp. Speaking to  Martin Smith at TalentDrive they covered a range of topics about 4C Associate’s B Corp status – something that we are extremely proud of.

Their discussion included:

  • The importance of B Corp
  • The benefits it brings to our community, our clients and to us as an organisation
  • The challenges of achieving and maintaining the certification
  • The journey we have been on as a BCorp

You can listen to the podcast here:

APPLE PODCASTS: https://lnkd.in/e4EzVZ53
SPOTIFY: https://lnkd.in/ep9zrwjx
YOUTUBE: https://lnkd.in/eAwNx7zG

What’s Next?

To find out more about our BCorp status or our sustainability offering contact Suzanna Hinnell or Allison Ford-Langstaff.

Oct 30 2025

The Psychology of Change: Why Your Business Can’t Afford to Ignore It

Discover why most change initiatives fail and how understanding the psychology behind human behaviour can help your business drive lasting...
Oct 22 2025

Is Your Organisation Losing Millions Due to a Weak Procurement Strategy?

Is your organisation losing millions to a weak procurement strategy? Discover key insights from 4C’s Transformative Procurement Survey and...
Oct 15 2025

Act Now: Reimagining Defence Readiness for an Unpredictable Future

Based on insights from Stephen Ainsworth and Robin Agarwal, our whitepaper explores resilience, readiness, and the future of defence...
Oct 08 2025

Why CFOs and CPOs Must Unite for CSRD Success

Why must CFOs and CPOs collaborate to meet the EU’s CSRD requirements? Learn how procurement and finance can align on ESG data, Scope 3...
Sep 19 2025

Unlocking PA2023 Potential: How Process Excellence Fuels the Competitive Flexible Procedure

Discover how the Procurement Act 2023 empowers public sector organisations to transform procurement through the Competitive Flexible...
Sep 18 2025

How to Build an Evolving Operating Model for Continuous Profit and Growth

Anahita Ghosh of 4C Associates shares insights in Finance Derivative on why evolving operating models are essential for sustainable profit...
Sep 18 2025

The Squeezed Middle: Unlocking Growth for Europe’s Mid-Sized Life Sciences Companies

Is Your Life Sciences Firm Stuck in the Middle? Across the UK and Europe, mid-sized life sciences companies—those with revenues between...
Sep 17 2025

Bridging the Gap: Why Procurement and the CTO Must Become Strategic Allies

Discover how Procurement and CTOs can become strategic allies to drive innovation, optimise cloud spend, and harness AI. Learn practical...
Sep 17 2025

Resilience, Readiness, and The Future of Defence Supply Chains

“Resilience and readiness are no longer trade-offs—they are mutually reinforcing.” Geopolitics, a lack of clarity, and no shared plan –...
Aug 29 2025

Delivering Change That Sticks: How Programme Assurance Drives Real Results

Transformation is vital—but with ambitious goals, tight deadlines, and complex execution, it’s fraught with risk. In our latest blog, we...

Get in touch to see how we can transform challenges into results