SUCCESS STORY
Digital Transformation
Supermarket Retail: Supporting Innovation and Growth
Enhancing customer experience, digital capability, and supply chain agility
Outcomes
Increased Agility
Digital tools and automation increased efficiency
Personalised Shopping
Tailored offers and a seamless online-to-store journey
omnichannel enabled
Data, pricing and promotions connected across channels
customer journey
Enabled an easier, faster and more rewarding shopping experience
BACKGROUND
Jumbo Supermarkets is the second-largest food retailer in the Netherlands and Belgium.
With almost 740 stores in the Netherlands, a market share of about 22%, and a webshop, they are the second-largest food retailer in the Netherlands and are growing fast in Belgium.
the challenge
Jumbo wanted to accelerate its digital transformation while maintaining its strong focus on customer experience and operational efficiency. They engaged 4C to provide expert programme management and functional support to implement multiple interconnected initiatives, from in-store innovation to enterprise-wide system transformation, without disrupting day-to-day operations.
SOLUTION
4C’s project management and transformation consultants supported the client across a broad portfolio of initiatives designed to drive digital integration, operational agility, and customer loyalty.
- Implemented self-checkout, self-scanning, and loyalty solutions to make in-store shopping easier
- Deployed electronic shelf labels to enable real-time price and inventory updates
- Supported the development of the consumer app, offering personalised promotions and online shopping convenience
- Contributed to major transformation programmes, including S/4HANA, Ariba, and a new HR system to improve end-to-end efficiency
- Provided functional, technical, and programme leadership to deliver tangible, lasting business benefits
4C consultants have consistently brought an in-depth retail and process knowledge, a pragmatic solution- driven approach, and the capability to deliver tangible results in our change programmes.
Gerard Klein, Programme Director