Sabika Mazhar, Author at 4C

Is Your Organisation Losing Millions Due to a Weak Procurement Strategy?

Is your organisation losing millions to a weak procurement strategy? Discover key insights from 4C’s Transformative Procurement Survey and unlock £26.6m in value.

How to Build an Evolving Operating Model for Continuous Profit and Growth

Anahita Ghosh of 4C Associates shares insights in Finance Derivative on why evolving operating models are essential for sustainable profit and growth, and how to design them for resilience and agility.

In the News: Young MCA: Day in the Life of a Young Consultant

Ever wondered what a typical day for a young consultant entails? From working on sustainable procurement strategies to leveraging AI for faster, smarter decision-making, Lauren Carter shares her daily experiences on the Young MCA News channel.

In The News: You Just Secured $50 Million. Now On To The Hard Part: Clinical Trials

Launching clinical trials is complex. Early-stage biotech's often lack the sourcing expertise needed to select CROs, manage contracts, and control costs. Without a structured approach, inefficiencies and risks can derail progress. This article highlights common pitfalls and shows how early involvement of sourcing professionals can streamline operations, improve oversight, and protect your investment.

Exploring with DORA – Why You Can’t Afford Not To!

Our latest article explores the Digital Operational Resilience Act (DORA), breaking down who it applies to, what the core focus areas are, and how it helps organisations strengthen resilience, reduce risk, and remain regulatory-ready in today’s digital-first landscape.

How Resilient Are Your Cyber Security Measures

A recent string of cyber-attacks on major UK retailers has disrupted operations and damaged customer trust. These incidents highlight the urgent need for stronger cyber resilience, third-party risk oversight, and secure digital infrastructure across the retail sector. So how can this be achieved?

Why “Training” Your Talent Fails

Traditional training models are no longer fit for purpose. Drawing from Bruner’s learning theories, we explore how cyclical, scaffolded, and evolving development strategies are essential for building future-ready talent.

Across the Channel: Shelf Edition – UK vs NL Store Layout Face-Off!

In the latest Across the Channel instalment, our retail experts compare UK and Dutch supermarket shelf layouts, revealing how vertical brand blocking and promotional zones in the UK contrast sharply with category-focused groupings, compact layouts, and smart ESL use in the Netherlands.

In The News: What are the Biggest Challenges of AI Integration in Procurement

AI is transforming procurement, but challenges remain. In CPO strategy, Joe Gibson of 4C Associates highlights why culture and data quality are key to successful AI adoption.

Procurement is Taking Centre Stage in The UK’s New Defence Strategy

Procurement is becoming a driving force in the UK’s national security strategy. Following the Strategic Defence Review “Making Britain Safer: Secure at Home, Strong Abroad”, a new era of agile, segmented contracting and innovation-focused partnerships is underway. With tailored procurement cycles, SME engagement, and a push for digital and sustainable transformation, the defence sector is set for significant change.

Driving Procurement Excellence in a Rapidly Evolving Landscape

Procurement is no longer just about cutting costs. In today’s rapidly shifting economy it’s becoming a strategic enabler of innovation, sustainability, and resilience. This article shares powerful insights on how procurement leaders can evolve their approach: from embracing imperfection in tech adoption to developing a healthier appetite for risk and rethinking what KPIs truly matter.

Build a Resilient Supply Chain with Digital Twins

In a world of increasingly complex and interconnected global supply chains, managing risk, disruption, and uncertainty is more critical than ever. The 2025 OECD Supply Chain Resilience Review reveals a stark rise in vulnerability due to import concentration, urging organisations to prioritise smarter—not smaller—supply chains. Enter digital twins: virtual models that offer unparalleled visibility, scenario planning, and efficiency gains....

Edie25: A Beacon of Hope and Collaboration

This article shares key insights from the Edie25 conference, where cross-sector collaboration, optimism, and innovation took centre stage in the fight for a more sustainable future.